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Start-ups mission to Palestine and Israël

December 8 - December 11

Would you like to explore a new technological ecosystem and discover opportunities for IT partnerships? Together with AWEX, we have put together an economic mission to explore the digital sector in Israel (Tel Aviv) and Palestine (Ramallah), from 8 to 11 December 2019.


Israel has earned its name as “start-up nation” from the high-tech sector having an important role there. Tel Aviv, just behind Silicon Valley, is one of the main global hubs for start-ups.

With an economy relatively unaware of its geopolitical situation and the ups and downs of domestic policy, Israel is still an island of economic stability in a region full of complexities and provides Belgian companies with real opportunities for building partnerships. Due to its geographical isolation, the country is very much focused on the

United States, Europe and Asia, markets for which Israel is a useful springboard for our SMEs. The country has very quickly grasped that with a local market that is too small (8.8 million inhabitants), the best thing to do is to export its know-how and technologies and to do so in partnership with global companies.

Israel has the highest level of R&D in the world in percentage of GDP: 4.5% in 2018 ahead of Korea and Sweden, 84% of which comes from the private sector.

Numerous revolutionary products have come from the latest technological discoveries in a wide range of fields: mobile applications, CyberTech, FinTech, MedTech, AgroTech, CleanTech, FoodTech, gaming, security, etc.

Why has this been such a success? Israel’s success in this field is due to a combination of factors:
– a proactive political programme on the part of the Government in its support for research and development, with ample funding for the initial stages of start-ups. The Innovation Authority’s subsidies programme, which provides aid, lies at the heart of the Israel’s policy on innovation and this covers 66% and 90% of the research budget;
– the quality of human capital (excellent university training programmes, arrival en masse of highly qualified immigrants);
– the presence of over 340 R&D centres of multinationals that produce more than a third of the country’s R&D expenditure;
– cultural or social provision (evaluating risk-taking and the entrepreneurial spirit, daring and initiative.

As regards ICT, Israel is recognised throughout the world as a computer power. The ecosystem is characterised by a vibrant entrepreneurial culture and a higher risk capital per capita than any other country promoting the emergence of new high-tech start-ups.


International donors, including the European Investment Bank and certain companies such Cisco, SAP and Microsoft have encouraged the development of the ICT sector in Palestine. The ICT sector is the sector that is experiencing the most rapid growth.

Palestine’s closeness to Israel is, paradoxically, a favourable factor for the growth of its IT sector. As an IT power, Israel has in fact long been calling on Palestinian companies for any outsourcing and has allowed them to work with foreign companies via multinationals that have subsidiaries in Israel.
Software development and sub-contracting are opening up exciting opportunities for partnership or outsourcing with Palestinian companies.

Of particular interest among the benefits of the ICT sector in Palestine are:
– Palestinian connections with the Middle East and the Arab world in general;
– an excellent command of English and other languages such as French or German;
– an up-to-date telecommunications infrastructure.

Provisional programme:

Each participant has the opportunity to go to one or two destinations. For each of the areas visited, a schedule of individual contacts will be organised for each company.

This will be drawn up by our Economic and Commercial Attaché in Tel Aviv, Mr Gino NALE, based on the objectives defined by the participant(s) using a commercial questionnaire which will be sent to them on receipt of their registration.

Saturday 7/12: Leave (flight SN3293 21:25-02:35 )

Sunday 8/12: Exploring the Israeli ecosystem:
– The Time think-tank (the investment leader for the start-up phases of the digital sector in Israel)
– The Israeli Innovation Center (Shimon Peres Center for Peace and Innovation)

Monday 9/12: follow-up to the exploration of the Israeli ecosystem
– Microsoft Ventures Accelerator
– Israel Innovation Authority
– reception at the Belgian Ambassador’s

Tuesday 10/12: – B2B contacts in Tel Aviv
– Leave for Jerusalem
– Reception at Belgium’s Consul General
– Accommodation in Jerusalem

Wednesday 11/12: Ramallah – Meeting at PITA (Palestinian Information Technology Association) or pursuing contacts in Tel Aviv

Thursday 12/12: Return to Brussels (SN3294 5:15 – 9:15 or SN3290 16:00 – 20:00)

Useful information

Register using the on-line registration form before August 31.

Registration fees
– €100 for SMEs
– €300 for businesses with more than 250 employees.

Each participant is responsible for their reservations for flights and accommodation. We shall, however, negotiate a preferential rate in the hotels reserved for the mission.

Do not hesitate to consult the financial incentives put forward by the Brussels-Capital Region! They may support your commercial marketing efforts abroad.

Please note, in order to be taken into consideration, your application will need to be submitted before the mission starts.


Ghislain Breydel,
Area Manager Middle East & North Africa
Tel: +32 (0)2 800 40 84


December 8
December 11
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